This session we have Ideasicle Expert, Rich Wallace on to tell us how he took an Ideasicle X advertising campaign idea for client Hallmark Health Care and used nothing but artificial intelligence to produce the campaign. Lots of tips and tricks you can bring to your next creative project as well as real behind the scenes war stories.
Read More
In his presentation "A Faster Horse" Ben shares a detailed breakdown of how AI engines work, in order that we be able to use more effectively in the creative process. Important lessons in what we can and can't do with AI today. Lots of good discussion at the end in the Q&A with the Ideasicle Experts around how creatives in advertising shouldn't shy away from AI, but embrace it and use your creativity to make something already powerful EVEN MORE powerful due to your creativity. So good.
Read More
Wouldn't it be cool to search a huge library of independent recording artists for sound clips or full songs and do so with a powerful search function to help you find the right mood, the right lyrics, the right instruments, the right anything? This is the session for you. This Learning Session is titled "The Music-Forward Brand" with Mark Ray. Mark has been in the advertising business serving as creative director for decades. But he has long history in the music business, as well. He's been recording with his band, Camerado (https://linktr.ee/cameradomusic), for starters.
Read More
This session is titled "The Urgency of AI" with Tim Brunelle. Tim is a writer and creative director. But what you might not know is he’s been teaching creativity, persuasion and entrepreneurship since 1999 at Emerson College. Tim's been adjunct faculty at the Minneapolis College of Art and Design since 2008, where his most recent course was AI for Artists and Entrepreneurs. And he’s been blogging about all of the above the whole time. Check out his free, weekly newsletter at timbrunelle.substack.com.
Read More